Verified Beef Production Plus launches expanded website

The Verified Beef Production Plus (VBP+) program has a new website, with information for both consumers and producers.

The website,, has information on topics such as VBP+ online training, five easy steps for getting on the program, and details on modules for animal care, biosecurity, and environmental stewardship. There is also an auction listing service for registered operations and VBP+ has also struck an agreement with AgriClear, an online sales platform.

There is also information on regional workshops, events, articles, and a photo gallery for registered operations.

The Beef Cattle Research Council operates VBP+.

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