Why every business should have a story

Workshops to be held in Stony Plain, March 16 and Airdrie, April 19

Alberta Agriculture is hosting hands-on workshops called ‘Marketing Essentials: Telling Your Story’ to give participants strategies to drive sales, develop a unique brand and build customer loyalty.

“Today’s business leaders use storytelling to engage staff and connect to their customers and suppliers,” said Cindy Cuthbert, a project co-ordinator with Alberta Agriculture and Forestry. “Interesting stories about you and your business are often your most effective sales tools.”

The workshops will be held in Stony Plain on March 16 and Airdrie on April 19.

For more info, call 780-538-5287 or email [email protected].

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