GFM Network News


A McDonald’s Canada commercial (featuring its Angus burgers and the Calgary Stampede) prominently displays the CRSB logo.

There’s a new brand on Canadian beef

Beef from certified ranches or products containing 30 per cent of that beef can use new CRSB logo

It’s already in use by McDonald’s Canadian division, but now other sellers of Canadian beef can use the official sustainable beef logo if they source that type of meat. Having an official logo is a significant milestone in the lengthy journey to make Canada a world leader in the certified sustainable beef movement. Over the […] Read more