GFM Network News

Does Canadian beef demand respond to quality improvement?

Research shows satisfaction with end cuts such as rounds and chucks is also important

Beef demand is an indication of consumers’ willingness to purchase, and refers to how much beef will be consumed at a given price. Higher beef consumption at higher prices indicates stronger demand; smaller consumption at a lower price indicates weaker demand. However, stronger demand can also be the result of lower consumption at higher prices […] Read more