GFM Network News


Post tucks into British breakfast cereal Weetabix

London/Shanghai/New York | Reuters — Post Holdings is buying leading British breakfast cereal brand Weetabix from China’s Bright Food Group for 1.4 billion pounds (C$2.4 billion), giving the U.S.-focused company a European base on which to build. The combination will help Post’s existing brands, which include Honey Bunches of Oats and Grape-Nuts, to expand overseas, […] Read more