Detroit | Reuters — Ford Motor Co.’s newly revealed electric version of its best-selling F-150 pickup doubles down on a bet that the company can beat Tesla and other rivals by giving new technology a familiar face and convincing longtime fleet and business customers that going electric saves money. Ford officially unveiled the battery electric […] Read more

Ford wires its electric trucks for business customers
Tesla, GM seen positioning electric pickups as 'lifestyle vehicles'

Ford scrambles to restart truck production after fire at supplier
Detroit | Reuters — Ford Motor Co. is working with a key supplier to shift some parts production from Michigan to Ontario, after a fire and subsequent parts shortages forced the automaker to halt manufacturing of its highly profitable full-size pickups, according to sources familiar with the companies’ plans. The supplier, Chinese-owned Meridian Magnesium Products, […] Read more

Ford to launch diesel truck to grab fuel economy edge
Detroit | Reuters — Ford Motor Co. plans this spring to offer a diesel engine version of its best-selling F-150 pickup truck, looking to gain a marketing edge as its main rivals ramp up more efficient pickups of their own. Ford executives said they expect the F-150 diesel model with a 10-speed transmission to achieve […] Read more