Sustainable beef production sees sharp increase

Production of certified sustainable beef has increased sharply in the past year, says the Canadian Roundtable for Sustainable Beef.

“We are excited to see such strong growth in the certification program over the past year, with a 45 per cent increase in the volume of beef that has been sold through the program, and a 16 per cent increase in certified farms and ranches over the past six months,” said roundtable chair Anne Wasko. “It shows that there is demand for the program.”

McDonald’s Canada was the first to start using certified sustainable beef in its burgers with Harvey’s following suit in June. There are also two CRSB-certified processors: Cargill in Alberta and Atlantic Beef Products Inc. in the East.

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