The province and Ottawa are giving $2.5 million to Ag for Life so the non-profit can promote ag careers and help companies with recruitment and worker retention.
Best known for its classroom education program, Ag for Life will distribute two types of grants aimed at helping reduce a labour shortage in the ag and food sectors.
One grant, of up to $40,000, is for organizations that can “increase public awareness of agricultural career opportunities through online advertising campaigns.”
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The other type of grant (up to $25,000) is for organizations that provide “human resources training to support worker retention.” Applications can be made through the Ag for Life website until March 2024.