Dennis Laycraft is the new president of the Global Roundtable for Sustainable Beef. Laycraft is executive vice-president of the Canadian Cattlemen’s Association and a spokesperson for the beef cattle industry on trade, product safety, and animal disease issues.
The global roundtable was established in 2012 with a wide range of stakeholders, including McDonald’s, JBS, Cargill, Walmart, Merck Animal Health, the Nature Conservancy, and the World Wildlife Fund. Its goal is to foster a global beef supply chain that is environmentally sound, socially responsible and economically viable.
