The Canadian beef industry’s new beef brand identity will be launched by the Beef Information Centre in spring next year as part of a national consumer campaign, the centre said Monday. The $2.2 million launch is to include an integrated consumer multimedia campaign and trade marketing roll-out, BIC said. The multimedia campaign will focus on […] Read more
BIC plans new beef brand identity
CEMA now “Egg Farmers of Canada”
Canada’s national egg marketing agency has officially renamed itself Egg Farmers of Canada. The Canadian Egg Marketing Agency (CEMA), as the agency has been known for over 35 years, announced Monday that its official name and logo change has taken place. In a release Friday before the official launch, agency president Laurent Souligny said he […] Read more
Drenched Man. farmers to get forage aid program
Manitoba’s provincial government has pledged to set up a forage assistance program (MFAP) to help livestock producers in parts of the province hit by recent overland flooding. Agriculture Minister Rosann Wowchuk announced the province’s commitment to such a program Sunday after touring areas affected by overland flooding in recent days in the Interlake, the region […] Read more
Mexico bans Alberta breeding cattle
Mexico has banned imports of breeding cattle from Alberta in the wake of the latest case of BSE discovered in the province last week. The ban does not affect imports of Canadian beef. The federal government was notified of the ban on Wednesday. “They’re (Mexico is) very concerned that if they’re bringing in an older […] Read more
Sask food banks distributing meat from pig cull
Hundreds of low-income families across Saskatchewan are now receiving quality porkas a result of the Saskatchewan portion of a national pork cull. In April the provincial government announced $440,000 in funding to process sows into pork for Saskatchewan Food Banks. The sows were culled as a result of the National Cull Breeding Swine Program. The […] Read more
StatsCan hog report shows rapid restructuring
Canada’s hog industry is continuing its record of rapid consolidation according to a report by Statistics Canada that shows one in five hog producers has left the industry since the start of 2008. On January 1 there were 9,725 farms raising hogs in Canada and as of July 1 that had fallen to 8,740. The […] Read more
Blue-green algae warning issued in Sask
Saskatchewan officials are warning livestock producers and other provincial residents of the dangers of water containing blue-green algae blooms. They’re advising livestock producers and pet owners to keep their animals away from such water and telling the public to avoid swimming in or drinking water that’s been contaminated. Algae blooms are heavy concentrations of blue-green […] Read more
Canada’s 14th mad cow found in Alta.
A six-year-old beef cow from an Alberta farm is Canada’s 14th case of bovine spongiform encephalopathy (BSE), the Canadian Food Inspection Agency confirmed Friday. CFIA said in a release that this latest case shouldn’t affect exports of Canadian cattle or beef, though the cow was born well after Ottawa imposed its 1997 ban on the […] Read more
N.S., P.E.I. ag income at “rock bottom”: report
A new study on farm economic viability in Nova Scotia and Prince Edward Island finds the two provinces’ farmers “now earning less than at any time in the last four decades.” That, in turn, leaves the provinces’ rural communities at serious risk, according to the report released Friday by GPI Atlantic, a non-profit think tank […] Read more
Menu Foods pulls profit in Q2
Beleaguered Toronto pet food maker Menu Foods has earned a quarterly profit for the first time since late 2006, the company reported Wednesday. The income trust posted a profit of $735,000 on $60.3 million in sales for its second quarter ending June 30, up from a $3.6 million loss on $47.2 million in sales in […] Read more