GFM Network News


When it comes to burger ads, it’s pretty tough to tell McDonald’s Quarter Pounder (top left) from the company’s new McPlant burger (top right). But is it confusing in the grocery store? While Impossible Foods calls its ground beef substitute “burger made from plants,” (bottom right) Beyond Meat uses beef and ‘plant based’ but also a steer logo (bottom left).

Some cattle producers have a beef with fake-meat labelling

Is it misleading to use words like burger and meat for veggie substitutes?

Plant-based protein. Simulated meat. Alternative protein. When it comes to labelling fake meat, what’s in a name? Well, it depends on who you ask. Some say using words like ‘burger’ or ‘sausage’ to describe vegetarian fare is misleading. “To me, it’s obvious we’re producing the best meat product, because everybody else wants to call theirs […] Read more

Beef sector aims for new 2030 targets

Organizations involved in Canada's National Beef Strategy have announced new goals for the beef sector for the next decade

The Canadian beef industry has new benchmarks to reach for in the next decade. The organizations involved in Canada’s National Beef Strategy — the Canadian Cattlemen’s Association, Canada Beef Breeds Council, Beef Cattle Research Council, Canada Beef, The National Cattle Feeders’ Association, Canadian Meat Council and Canadian Roundtable for Sustainable Beef have announced new 2030 […] Read more


Life was a little simpler for Cattlemen’s Young Leaders in the pre-pandemic days. This scene is from a new video celebrating the 10th anniversary of the program. It can be found at the Canadian Cattlemen’s Association’s YouTube channel.

New set of Cattlemen’s Young Leaders chosen

Seven Albertans are among the 16 finalists chosen for the 2020-21 edition of the Cattlemen’s Young Leaders Mentorship Program. The seven Albertans are Aydon Almberg (Czar), Iva Harberg (Hay Lakes), Claye Harsany (High River), Dave Slingerland (Coaldale), Mackenzie Argent (Cremona), Katie-Jo Stehr (Lethbridge) and Kaylee Chizawsky (Edmonton). They were chosen from 24 semi-finalists from across the […] Read more

Beef breeds council now part of CCA

The market development group representing Canada’s beef cattle seedstock sector has merged into the Canadian Cattlemen’s Association. The Canadian Beef Breeds Council has joined the Beef Cattle Research Council and Canfax among the divisions of the CCA. The move follows a cost-benefit review by an advisory committee. The council, formed in 1994, represents 8,000 registered […] Read more


Ten Albertans chosen as CYL semi-finalists

Ten Albertans have made the short list for the 2020-21 edition of the Cattlemen’s Young Leaders Mentorship Program. The Canadian Cattlemen’s Association program pairs participants with a mentor in their specific area of interest in the beef industry and provides networking and travel opportunities tailored for personal and professional growth. More than 50 young people, […] Read more

Beef Breeds Council becomes arm of CCA

Cattle genetics body now a division of Canadian Cattlemen's Association

The market development group representing Canada’s beef cattle seedstock sector has formally merged into the Canadian Cattlemen’s Association (CCA). The association on Friday announced the Canadian Beef Breeds Council (CBBC) has officially joined the Beef Cattle Research Council and Canfax among the divisions of the CCA. The move follows a cost-benefit review by an advisory […] Read more


The Waldron ranch is an example of how having cattle on the landscape can protect grasslands.

Conservation groups rally behind beef sector

If pandemic forces ranchers to exit sector, grasslands will suffer, say conservationists

Government needs to step up its support for the cattle sector — not just for ranchers, but to save the country’s most endangered habitat, say a coalition of conservation groups. Very little of Canada’s grasslands remain and the cattle sector is essential to preserving what’s left, conservation organizations told the federal environment minister in a […] Read more

Meat-processing plants across North America have had to temporarily close because workers have contracted COVID-19. But the Canadian beef sector is particularly vulnerable because two Alberta plants process nearly 75 per cent of the country’s cattle.

Alberta’s cattle sector takes a direct hit from pandemic

Packing plant closures create a backlog that quickly affects the entire production chain

It’s going to be painful, but hopefully COVID-19 in packing plants won’t turn into a nightmare scenario, say the president of the Canadian Cattlemen’s Association and a leading food industry expert. Alberta’s two big facilities — Cargill’s High River plant and JBS’s Brooks plant — process nearly 75 per cent of the country’s beef. Combined, […] Read more


The cattle sector is threatened and needs quick action from government to help it deal with the fallout from the pandemic, says Alberta Beef Producers.

Cattle ranchers urged to lobby their MLAs for quick action

Reduced slaughter means cattle sector needs immediate changes to support programs, says ABP

Alberta Beef Producers is urging its members to write their MLA and ask that they strongly push for additional assistance for the cattle sector following the temporary shutdown of Cargill’s High River beef plant. A form letter prepared by the organization states that “with time, this closure will also impact Canadian’s access to beef and […] Read more

Are there shortages on your ranch?

The Canadian Cattlemen’s Association, along with other industry stakeholders, is conducting a weekly survey to determine any potential shortages during the COVID-19 pandemic that could disrupt the Canadian beef supply chain. The association will work with government and industry partners to provide support to avoid shortages and address any should they occur. A weekly update, […] Read more