Agrifoods Cooperative chair Tim Hofstra on March 11, 2020 announced a licensing deal with New Zealand’s a2 Milk Co. (CNW Group/Agrifoods Cooperative)

Agrifoods gets license for A1 protein-free milk brand

Dairy co-op to bring New Zealand's a2 Milk brand to Canada

A major Canadian dairy co-operative specializing in organic and grass-fed products is entering the market for A1 protein-free milk with a license for a major international brand. Agrifoods Cooperative announced Wednesday it has an exclusive licensing agreement with New Zealand-based a2 Milk Co. to process and sell dairy products under the a2 Milk brand in […] Read more

CME June 2020 live cattle, with 20-, 50- and 100-day moving averages. (Barchart)

U.S. livestock: Cattle futures sag as virus woes fuel recession fears

Bearish market sentiment also drags on hogs

Chicago | Reuters — U.S. live cattle futures fell on Wednesday, with several deferred months setting contract lows as fears of a global recession sent global equity markets tumbling and fueled uncertainty about consumer demand for beef, traders said. “The cattle market really follows what is going on with equities, and equities are down near […] Read more


Cow-calf producers wanted for survey

Survey open until March 13

Reading Time: < 1 minute Alberta cow-calf producers are being asked to take a survey on the challenges they face. The survey is part of a study by the University of Alberta with participation from Alberta Farm Animal Care. “Producer mental health was a consideration as we know that it is closely related to animal welfare,” AFAC said in a […] Read more

CME April 2020 live cattle with 20-, 50- and 100-day moving averages. (Barchart)

U.S. livestock: Cattle, hogs follow rebound on Wall Street

Chicago | Reuters — U.S. live cattle futures closed higher on Tuesday, following as Wall Street charged back from the prior day’s steep losses as the world’s biggest economies moved to cushion the impact of the coronavirus, traders said. The rally in global equity markets overshadowed bearish fundamentals in the cattle market, including declining cash […] Read more


Beef research mentorship program still going strong

Beef research mentorship program still going strong

Nearly two dozen beef researchers have participated in the six- year-old initiative

Reading Time: < 1 minute Applications for the 2020-21 term of the BCRC Beef Researcher Mentorship Program are now being accepted. Four researchers were selected to participate in the program during this past year, each paired with two mentors — an innovative producer and another industry expert — for a one-year term. They are also given a travel budget so […] Read more



(Photo courtesy A&W Canada)

A+W starts move to all-grass-fed, all-Canadian beef

Suppliers lined up to begin transition this spring

Canadian burger chain A+W’s next move to distinguish its menu in a crowded quick-service market will be a connection to the regenerative ag movement, as it sets itself up with an all-Canadian and all-grass-fed beef supply. The Vancouver-based chain, which includes almost 1,000 restaurants across Canada, announced Monday it’s “making a commitment to exclusively source […] Read more

CME April 2020 feeder cattle with 20-, 50- and 100-day moving averages. (Barchart)

U.S. livestock: Cattle futures dive, led by energy, equity markets

CME feeder cattle close limit down

Chicago | Reuters — U.S. live cattle futures fell on Monday for a third straight session and hit life-of-contract lows following a plunge in crude oil and equity markets amid fears of a global recession, traders said. “When you have the stock market losing five to seven per cent of its value in a day, […] Read more


CME April 2020 live cattle with 20-, 50- and 100-day moving averages. (Barchart)

U.S. livestock: CME live cattle set contract lows

Fears persist that coronavirus will hurt beef demand

Chicago | Reuters — U.S. cattle futures sank to contract lows on Friday, extending a decline fueled by fears that the global coronavirus outbreak will slow economic growth and reduce demand for beef. Losses in the market have accelerated as the virus has spread, with the most-active April live cattle futures contract down 17 per […] Read more