The Canadian Cattle Association is hailing Ottawa’s plan to boost trade with the Indo-Pacific region.
About 20 per cent of beef exports already head to the region, with Japan, China, South Korea, Vietnam and Hong Kong being the top markets. The prospects for increasing beef exports are good, it said.
“The Indo-Pacific region holds the greatest potential for market growth and diversification for our industry, with a growing middle class, GDP, and food consumption,” the CCA said in a release.
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The federal government’s strategy includes $45 million for “enhanced” trade missions, $32 million for a new trade office in the region, and $93 million for “expanding diplomatic capacity.”
The region is home to just over half the world’s population.