Explore Local has produced a series of short videos on selling at farmers’ markets. This series features Jenny Berkenbosch of Sundog Organic Farm.
Berkenbosch shares what she has learned over the years on seven topics: creating an image; booth setup; product labelling; signs and signage; salesmanship; presentation; and creating a memorable shopping experience.
The videos can be found at YouTube by searching for ‘alberta farmers’ market merchandising.’
The videos run from just under three minutes in length to just more than nine minutes. For more info, contact [email protected].