Reading Time: < 1 minute The Canadian Cattle Identification Agency (CCIA) is launching a major communications campaign aimed at improving RFID tag retention in the livestock industry. Throughout 2024, the CCIA will be providing new education materials and promoting best practices amongst producers and industry stakeholders, with the goal of elevating trust and confidence in the Canadian traceability program. The […] Read more

CCIA launches major new tag retention initiative

CCIA issues new edition of calving record book
Reading Time: < 1 minute A popular calving record keeping book is getting an update. The Canadian Cattle Identification Agency says it has received positive feedback with the launch of its new calving record book. The previous incarnation was popular with producers, but the group felt it was time to make improvements. Working closely with Verified Beef Production Plus and […] Read more

It’s been 25 years of livestock traceability
On the right track: Tracking livestock is now pretty conventional, but it wasn’t always — and still isn’t in some countries
Reading Time: 3 minutes It was groundbreaking in its day, but 25 years later — and well over 100 million ear tags —it’s hard to imagine the days when there was no livestock traceability. “It’s an everyday thing now — resistance is minimal,” said Anne Brunet-Burgess, general manager of the Canadian Cattle Identification Agency. The organization held its first […] Read more

Cattle producers may be putting the pedal to the metal with new ear tags
Lost ear tags are a perennial complaint but now a metal version made in the U.K. is available
Reading Time: 2 minutes Lost ear tags are a perennial source of frustration for cattle producers but the agency that approves and sells tags is now selling one it says is more durable. “Yes, you’ve heard right. Metal. RFID. Approved,” Canadian Cattle Identification Agency tweeted last month when announcing it would be selling “the first of its kind” tag. […] Read more