Reading Time: 3 minutes Canada’s beef sector is a model when it comes to sustainability but the entire industry has more to do in the face of a changing climate, says an expert in global beef supply chains. “Our needs today are changing rapidly — with the widespread droughts in some places and flooding in others,” Tim Hardman of […] Read more
Sustainable beef has made big gains, but there’s more to do
Beef industry now needs to achieve ambitious targets to combat climate change, says expert
There’s a payoff ahead for the cattle sector, say industry leaders
There are fewer cows and ranchers than 10 years ago, but that may change in the coming decade
Reading Time: 4 minutes After a decade in “cow politics” — and a lifetime in the cattle sector — Bob Lowe has a pretty straightforward wish for what he’d like to see in the coming decade. “I’d like to see Canada’s beef industry get bigger,” said the Nanton rancher and feedlot operator, who is also president of the Canadian […] Read more
Sustainable beef processing expanded
Reading Time: < 1 minute Cargill will be able to source beef from farms and ranches across the country that are certified under Canadian Roundtable for Sustainable Beef protocols. However, while the company’s processing plant in Guelph, Ont. has successfully completed certification, it was temporarily shut down on Dec. 17 after more than 80 workers contracted COVID-19. Once it is […] Read more
New beef masterplan links environment to improved profitability
New beef strategy says ranchers can boost profits while cutting greenhouse gas emissions
Reading Time: 5 minutes Capturing carbon and reducing greenhouse gas emissions are two key goals in the newly updated national beef strategy. While these goals may seem contentious to some producers, it’s important to show the public that the beef sector is progressive and doing its part when it comes to combatting climate change as well as protecting the […] Read more
Beef sector aims for new 2030 targets
Organizations involved in Canada's National Beef Strategy have announced new goals for the beef sector for the next decade
The Canadian beef industry has new benchmarks to reach for in the next decade. The organizations involved in Canada’s National Beef Strategy — the Canadian Cattlemen’s Association, Canada Beef Breeds Council, Beef Cattle Research Council, Canada Beef, The National Cattle Feeders’ Association, Canadian Meat Council and Canadian Roundtable for Sustainable Beef have announced new 2030 […] Read more
Sustainable beef is working — but don’t let up on the messaging
Pandemic has increased consumer interest in where food comes from, and that’s an opportunity
Reading Time: 4 minutes Does sustainable beef matter in a pandemic? ‘Yes,’ a restaurateur and food distributor said at the virtual Canadian Beef Industry Conference — prompting the two farmers on the panel discussion to call for more co-operation to get the word out on what ranchers are doing for the environment. The public is definitely interested, said Darren […] Read more
Brooks beef processor now CRSB certified
Reading Time: < 1 minute JBS Canada’s beef facility in Brooks is now a certified sustainable beef processor, after successfully completing a third-party audit under standards set by the Canadian Roundtable for Sustainable Beef. “We have set some very aggressive targets in our own 2020 Sustainability plan, and with a lot of hard work, we have met or exceeded our […] Read more
Sustainable beef production sees sharp increase
Reading Time: < 1 minute Production of certified sustainable beef has increased sharply in the past year, says the Canadian Roundtable for Sustainable Beef. “We are excited to see such strong growth in the certification program over the past year, with a 45 per cent increase in the volume of beef that has been sold through the program, and a […] Read more
Conservation group backs beef sector
Ducks Unlimited wants people to see cattle as protectors of ‘threatened wetlands and grasslands’
Reading Time: 2 minutes Ducks Unlimited Canada and the beef industry have a lot in common, and can work together to preserve vital grassland habitat, says the organization’s CEO. “For us, our main focus is on water and grass. It’s the same focus for cattle producers as well,” Karla Guyn said in an interview. The relationship between her organization […] Read more
Sustainable beef initiative effort motors ahead
Harvey’s signs on to program as demand for certified sustainable beef continues to grow
Reading Time: 3 minutes Fast-food chain Harvey’s has become the latest major buyer to sign up for the ‘sustainable’ beef initiative. But even while the number of retailers is increasing, most cattle producers are taking a ‘wait and see’ approach that has resulted in a gap between supply and demand. However, that gap is closing, said Ponoka rancher Greg […] Read more
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