The plant-based food industry in Canada is worth nearly $1 billion, with an expected growth of eight per cent per year.

Schoepp: From beyond meat to the return of meat

Climate-based policies frequently ignore consumer preference and economic reality

Reading Time: 3 minutes As I walk by a storefront that once housed the city’s largest ‘plant-based butcher’, the irony hits me. The new sign announces that this will soon open again – as a beef burger cafe. It brings to light the complexity of understanding Canadian consumers and their varying wants and needs. Protein in all sources is […] Read more

Despite continued evidence that most consumers have a very limited appetite for non-meat meat and non-egg eggs, investors continue to throw venture capital at both half-cooked ideas.

Fake meat is mostly a fake-out for now

Meat alternative companies have made big boasts, but the numbers are on the side of real animal products

Reading Time: 2 minutes Beyond Meat, Inc. has had almost 15 years to build a product lineup that is, as its name claims, beyond meat. By some business metrics, it has. The company, whose market capitalization was pegged at US$1.3 billion when it went public in 2018, recently reported April-to-June 2023 sales of $102 million. That sounds like a […] Read more


Greenleaf Foods, a subsidiary of meat processor Maple Leaf Foods, last month began providing its plant-based Lightlife Chick’n Tenders to convenience chain 7-Eleven in Canada. (Dave Bedard photo)

ADM releases alternative protein outlook for 2022

MarketsFarm — Major U.S. agribusiness ADM released a report Tuesday identifying the seven biggest trends in the alternative protein market, ranging from creating new protein sources from fungi to making plant-based meat substitutes more affordable and palatable to the general public. The seven trends in the report were: introduction of novel protein sources, using microbial […] Read more