These are interesting times in the cattle and beef markets

There are a number of factors in play right now, and it’s a 
good time to step back and survey the wider landscape

Reading Time: 4 minutes Packers lifted a lot of cattle in late summer and it will be interesting to see as we move through the fall if those fed cattle slaughtered in late summer left a gap wide enough to pull other finished cattle ahead. This would bring lighter fed cattle to the kill floor which could be positive […] Read more

Gerald Vandervalk watches both the cattle and currency markets and locks in when he’s happy with the price he’ll receive.

Don’t leave money on the table, says marketing expert

Boosting production with good management is great, 
but catching an uptick in the market can make you more money

Reading Time: 4 minutes Beef producers, if you don’t have a marketing plan — get one. That’s the simple advice from Ryan Copithorne, who founded Cows In Control after his realizing “a proper marketing program was actually the best way to keep a year’s or a lifetime’s worth of hard work from going down the drain.” Having previously managed […] Read more


Tim McAllister was presented with his outstanding researcher award at the Canadian Beef Industry Conference earlier this month. From left to right, Beef Cattle Research Council science director Reynold Bergen, McAllister, council chair Bryan Thiessen, and Darren Bevans, a council director and general manager of Deseret Ranches.

Renowned Alberta researcher honoured

Reading Time: 2 minutes Tim McAllister has been awarded the 2016 Canadian Beef Industry Award for Outstanding Research and Innovation. McAllister, who grew up on a cow-calf operation near Innisfail, has gained international recognition for his work on antimicrobial resistance, beef cattle nutrition, silage science, greenhouse gas emissions, E. coli 0157:H7, and prion science. He is a principal research […] Read more

Get beef innovation in a hurry

Get beef innovation in a hurry

Canadian Beef Industry Conference runs from Aug. 9-11

Reading Time: < 1 minute The Beef Cattle Research Council is holding a new extension event for producers — called Bov-Innovation — at the inaugural Canadian Beef Industry Conference in Calgary on Aug. 9-11. The Aug. 10 event will feature information on innovative and emerging production practices for feedlot and cow-calf operators delivered by experts in a fast-paced lightning-round style. […] Read more


Emily Murray, general manager of the Cargill burger patty plant in Spruce Grove, and Andrew Brazier, director of the worldwide supply chain with McDonald’s Corporation, both presented the results of McDonald’s global pilot project.

‘Sustainable’ beef pilot a success, but job isn’t done yet

McDonald’s pilot is complete, but now the Canadian beef industry has to create and implement its own standards

Reading Time: 4 minutes After being the first to source and track “verified sustainable” beef for McDonald’s, the Canadian cattle industry has a new challenge — create its own standards that all of its buyers can use. The wrap-up event drew more than 300 ranchers and industry players to celebrate the accomplishment — a sharp contrast to the quiet, […] Read more

Working with a feedlot is an option to consider if you’re short on feed this year, says a provincial risk management specialist.

Partnering could be an option if feed is in short supply

There’s a lot of volatility in cattle markets right now and that could open the door 
to some ‘interesting value propositions,’ says expert

Reading Time: 3 minutes A shortage of feed and a dry start to the grazing season may make it worthwhile to investigate some retained ownership or other off-farm feeding opportunities, says a risk management specialist with Alberta Agriculture and Forestry. “For some producers who may not have sufficient feed carry-over to sustain their production plans, moving yearlings or replacement […] Read more


Is scrapping ALMA a mistake?

Reading Time: < 1 minute The dissolution of the Alberta Livestock and Meat Agency in last month’s provincial budget may be a step backward for Alberta’s agri-food processing industry. “I know ALMA was able to move fairly quickly in terms of responding to both opportunities and concerns and really apply resources in a very forthright fashion because of the way […] Read more

meat packing plant

Database follows the money to the packing plant

Study of carcass data shows cattle from an elite breeding program were worth more than $200 a head than the average calf

Reading Time: 3 minutes Sharing data through the entire beef chain adds value that can translate to economic gains — although how much of that might go to cattle producers is a question yet to be answered. McDonald’s Canada, Beefbooster, and BIXSco — the company now running the Beef InfoXchange System — recently collaborated with Livestock Gentec to analyze […] Read more


Animal health management and environmental stewardship will be part of an expanded Verified Beef Production program.

VBP program being expanded

Reading Time: < 1 minute The Verified Beef Production (VBP) program is being expanded to VBP Plus. The new version of the on-farm food safety program will use third-party audits of production practices and include modules for biosecurity, animal care, and environmental stewardship. The expanded program will allow producers to demonstrate that Canadian beef is being “produced in systems that […] Read more

backgrounded cattle

Cattle ID workshops coming in 2016

Reading Time: < 1 minute The Canadian Cattle Identification Program is putting on traceability workshops in seven Alberta communities for cow-calf producers, backgrounders, and feedlot operators. There will be presentations on the impact of age verification and how that impacts Canadian beef in international markets, discounts suffered by feedlots, determining age at packing plants, and the importance of premises ID. […] Read more