Reading Time: 5 minutes Canada’s largest food retailer has pledged to start selling sustainable beef, joining forces with the country’s largest beef buyer in an initiative that could reshape the industry, Alberta Farmer has learned. Loblaws, which has more than 1,000 stores serving 14 million Canadians weekly, already has a sustainable seafood program and is keen to do the […] Read more
EXCLUSIVE: Loblaws jumps on board the sustainable beef initiative
Canada’s largest food retailer has joined McDonald’s, the largest beef buyer, in an undertaking that could reshape the cattle sector
New York Colony’s ‘furnished’ poultry housing wins sustainability awards
Furnished housing provides a more natural open environment, with nesting areas, scratch pads, and perches
Reading Time: 2 minutes State-of-the-art “furnished housing” for poultry has won the New York Hutterite Colony the inaugural Canadian Poultry Sustainability Award for both the table egg industry and the overall poultry industry honours. The Lethbridge-area colony was praised for being a progressive and forward-thinking egg farm, with a strong commitment to animal welfare and environmentally responsible farming practices. […] Read more
Dancing with Mother Nature and leaving a legacy of sustainability
Being sustainable means focusing on a triple bottom line — the people, the land and the business
Reading Time: 3 minutes My husband John and I have always been drawn to the land. He is a third-generation rancher here in Canada; I grew up on my parents’ small mixed farm. I am a microbiologist by trade and a rancher by inclination. John and I possess a strong land ethic as well as a keen ecological awareness; […] Read more
U.S. timber industry a cautionary tale for Canadian agriculture
Consumers are beginning to reject agriculture’s social licence to operate, and producers are paying the price
Reading Time: 2 minutes It’s called social licence — and farmers will pay a steep price if they lose it. It happened to American logger Bruce Vincent, who offered his story as a cautionary tale to a rapt audience of beef producers at the recent Alberta Beef Industry Conference. “Our social licence to operate was rejected by the public,” […] Read more
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