GFM Network News

(StockstudioX/E+/Getty Images)

Fraser: In ag marketing, emotions need to start trumping facts

Emotional transparency 'actually goes a long way'

Go to an agricultural event and someone will inevitably point out how bad farmers are at getting their message to consumers. As annoying as it is, those comments underscore an increasingly important theme in Canadian agriculture: communication. It used to be enough to grow and market your crops, but that has changed dramatically over the […] Read more

Our future Canadian farm leaders need to network

There is incredible diversity in the ag sector and great 
benefit in sharing ideas with farmers in other sectors

Reading Time: 3 minutes If we are to spread our wings in agriculture, it is often a good idea to look around. We gain an appreciation of the whole of agriculture if we look at all of it, rather than be limited to our sector. There are many good examples of how commitment can bring something into the mainstream. […] Read more

farmer driving a tractor

Stepping up to the plate: Young farmers and the need to be involved

How to get young people involved in farm organizations — and why it matters

Reading Time: 6 minutes Farming has a bumper crop of grey hair, and industry veterans worry about where the next generation of leaders will come from. But some are already on the scene. Alberta Farmer asked four young producers what needs to be done to encourage young people to get involved in farm organizations. Mike Vanden Dool Alberta Milk […] Read more