
Tag Archives consumers — page 2

New programs aim to educate and reassure consumers about agriculture
The province is giving out $10 million for education, building public trust, and ‘sustainability assurances’

Alberta Open Farm Days hosts wanted
Registration deadline is May 31

‘What’s in the field?’ program adds new component

Talk to family, friends about farming

The ‘eyes’ have it — the key to better sales, that is
High-tech eye tracking technology literally gives insights into the buying decisions of consumers

Greig: Food fraud a challenge to whole food supply chain

Canada has changed — and the beef industry must, too, says marketer
Newcomers don’t celebrate over roast beef dinners, millennials want cheap and convenient, and boomers are big on healthy eating

Accentuate the positive — consumers want a happy beef story
Canada Beef research finds consumers already in love with the product, the lifestyle, and the brand

Market to the people who already love your beef, says expert
Beef hedonists, ranching romantics, and true patriots are the biggest fans of Canadian beef

Millennials — how to cater to the new majority
The age cohort now in their late teens to early 30s will be the majority by 2050
Alberta Farmer Express is a unique, Alberta-focused publication combining the efforts of reporters and editors on the ground in the province with the resources of Glacier FarmMedia’s experienced editorial and sales staff.